Having a strong voice in an increasingly cluttered market happens with break through creative.
USJ "I WILL: REVOLUTION"
For our next round of spots for West Hartford's University of Saint Joseph, we decided to take a more emotional route. Starring an actual graduate of the University who is now an RN at Yale New Haven Hospital, this post follows a succcessful young woman from birth to the beginning of her career.
Let's face it, nothing is going to demonstrate the stain fighting power of Berkley and Jensen Laundry Detergent quite like a good, old-fashioned food-fight! We made one of the biggest messes in BSP history for this demo.
BERKLEY AND JENSEN "GOOD. CLEAN. FUN!"
USJ "I WILL"
This is the first spot from the "I WIll" campaign for the University of Saint Joseph, featuring students from the school.
PHILIPS NORELCO "SENSOTOUCH 3D"
This commercial was run on heavy rotation during the NFL playoffs to show off Norelco's high-tech Sensotouch 3D shaver.
BIC "FLAME DISC"
The key to showing off BIC's newest grilling tool is demonstrating its ease of use and the ability to grill great tasting food. Combine world class food stylists, BSP's craft production crew, and three beautiful locations and you have the recipe for success.
What better way to show off Heinken's clean new bottle then to shoot it against classic white. This tabletop shoot utlized turntables, high-speed cameras, and all other unique gadgetry to make the product shine.
Following in the footsteps of Rocky we recreated the groundbreaking steadicam scene with Kirbee the Krimpet and the Philly Phanatic, running up the stairs to The Philadelphia Art Museum.
We hit the beach with some good friends and great wine to showcase Yellowtail's fun loving consumers and their lifestyles.
When Riunite needed an opening credit sequence for their web series they turned to us to execute this fun and stylized piece.